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Pittarosso
Pittarosso. A smarter, more efficient, more modern store.
![](https://hangar.it/hdg/wp-content/uploads/2023/01/HDG_pittarosso_01-1.webp)
Project
HDG has redesigned the Pittarosso shopping experience through a contemporary store, where the customer journey becomes the focus of the experience. Omnichannelality, renewed visual merchandising and technology combine with the renewed codes of the Brand.
![](https://hangar.it/hdg/wp-content/uploads/2023/01/HDG_pittarosso_02-1.webp)
![](https://hangar.it/hdg/wp-content/uploads/2023/01/HDG_pittarosso_03.webp)
The best of digital and physical coexist in a multipurpose space.
A new way of envisioning shoe shopping on small-footprint store formats. Everything at your fingertips. Consumers are given tools to experience brand expertise in a pressure-free environment.
![](https://hangar.it/hdg/wp-content/uploads/2023/01/HDG_pittarosso_04-1.webp)