In Search of Excellence in Super Ho.Re.Ca.
A 360-degree project that encompasses the overall concept for a new Roman restaurant.
Naming, Visual Identity, and Interior Design are the essential elements of this project, featuring young entrepreneurs and a star chef. It revolves around a strong idea capable of expressing the concept of “traveling” cuisine, progressing step by step towards excellence.
This is a completely customized project, offering a new “dolce vita.”
From the main hall to the terrace, the project covers approximately 800 square meters in the central Via Veneto area. It creates a modern and refined ambiance while preserving the essence of the Roman genius loci. The project also includes a fine wine cellar.