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Works /
Tedeschi
The sense of place in wine and the aromatic signature of crus
Concept
Giving new form and voice to a historic winery, while preserving its soul.
The new Tedeschi brand system interprets the value of the crus and their territory as an authentic expression of place, time, and enological expertise.
Wine experience
Every wine is a place that speaks.
The rebranding has shaped an identity capable of making visible the deep relationship between vineyard, microclimate, and aromatic signature, transforming the complexity of terroir into a clear, elegant, and contemporary language.
A cross-disciplinary narrative
The new brand identity extends beyond packaging, embracing photography, art direction, and narrative tone.
A story that places the production gesture, craftsmanship, and the everyday bond with the land at its core, avoiding stereotypical aesthetics in favor of a refined, sensory realism.