30 years of Ferrari China

On the occasion of the 30th anniversary of Ferrari’s presence in mainland China, Hangar Design Group collaborated with the world’s strongest Italian brand for an integrated communication campaign focused on brand storytelling and the celebration of its iconic models. Rediscovering the narrative themes underlying the brand identity by revisiting Ferrari’s history in China, the agency helped create a meaningful image to celebrate this crucial moment for the brand and its customers.

Posted by HDG Shanghai