The new commercial by Hangar Design Group for Aermec

the ideal climate now on air with a new commercial

Advertising & Print

The new advertising campaign for the Dualjet fan coil unit

The new Aermec commercial, on air on Italian radios and tvs, directed by Luca Lucini and produced by Filmmaster with the creative direction of Hangar Design Group, revolves around a hint of irony. The claim “Piedi caldi e testa fresca” (meaning “warm feet and cool head), an intuition we had after a chat with Giordano Riello, a cradle of ideas, who has been leading Aermec for more than 90 years, is bound to become a spring catchline.