OUR APPROACH

Ideas, not Airships


“In Hangar Design Group, all projects for brands are priorities. We help companies to establish themselves in their markets, we make the brands become more and more unique and competitive through all their expressive platforms. Online and offline.”

Brand
Communication

We design new brands, creating unique identities. We investigate the consumption scenarios and give to the brand universe a global strategic vision, exploring the various communication opportunities.

BRAND STRATEGY / COMMUNICATION / VISUAL DESIGN / BRAND NAMING / PACKAGING / ADVERTISING

Design
 

Retail interiors and product design projects in a strategic dimension. We develop product design, interior and retail design projects impacting directly on the overall brand perception and on its experience.

RETAIL CONCEPT / INTERIORS / PRODUCT DESIGN / IN STORE COMMUNICATION / EXHIBITION DESIGN / ENVIRONMENTAL DESIGN

Digital
 

More than just websites, we create digital experiences that are distinctive, flexible and complete. We design digital communication strategies using different and complementary tools. We confer value to the brand through social media, e-mail marketing, SEO and web marketing techniques, up to digital pr strategies, according to a fine, conscious and innovative visual language.

DIGITAL STRATEGY / ECOMMERCE / INTERACTIVE DESIGN / SOCIAL MEDIA / DIGITAL MARKETING / ONLINE ADVERTISING / DIGITAL PR

Content
Development

We work to make every content strong and effective. We create stories to spread through videos, images and texts built on strategic insights and analysis. We enrich valuable contents to rise the brand’s perception and visibility.

VIDEOS / PHOTO SHOOTING / MOTION GRAPHICS / PHOTO RETOUCHING / COPYWRITING / EDITORIAL / EVENT PLANNING / SOCIAL CONTENT / BRAND STORY

WHO RUNS HDG

Meet our People

An international team, working in Europe, Asia and America is at your disposal.

LEADERSHIP

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    ALBERTO BOVO Founder / CEO
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    SANDRO MANENTE Founder / CEO

THE TEAM

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    MARCO B. FORTINI CEO Asia/Strategy Director Office Location: Shanghai
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    MICHELE BICEGO Group Creative Director Office Location: Global
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    MICAELA PORTINARI External Affairs Director Office Location: Global
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    ANNA B. SUAREZ Client Director Office Location: Milan
  • LUISA BARBIERI Media PR Director Office Location: Venice

    ELEONORA PAPINI Senior Art Director Office Location: Venice

  • FEDERICA MARCHIS Web & Marketing Account Office Location: Venice

    MARINA CABIANCA Web Department Director Office Location: Venice

    DANIELE SOLARI Office Manager USA Office Location: New York

  • MARINA CABIANCA Web Department Director Office Location: Venice

    DANIELE SOLARI Office Manager USA Office Location: New York

    HAO WU Office Manager China Office Location: Shanghai

  • +35 more talents

CAREERS

THIS IS A CREATIVE STORY

Everything starts
with an idea

HDG YOUTUBE CHANNEL

AS I TOLD YOU BEFORE

Ideas not Airships

Published in 2011, "Ideas not Airships" celebrates the agency’s first 30 years of activity and creativity. The book aims to reveal the intricate narrative between creative people and their unique design process through over 500 pages of inspiring imagery and provoking text.

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A COLLECTION OF PROJECTS, INTERVIEWS AND THOUGHTS ABOUT PRODUCT DESIGN.

Hangar Design Group interviews Costas Voyatzis, Mimi Yan, Simona Finessi, Bradley Seymour, Marco Bettiol, Lorenzo Cinotti. Contributors: Michele Bicego, Marco B. Fortini.

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THE FUNDAMENTS OF OUR MINDSET, STYLE AND SIGNATURE.

The booklet defines the grammar of signs that is to be found in all the collective’s works, which is made of counterpoints, pauses in a balance between subtraction and creative freedom.

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